The Rotis font is the official Phonak font, licensed for all channels and therefore an important brand asset. Please use it whenever possible. If you are working with a software that does not support it or might create unwanted results, then use Arial Regular instead.

Overall keep in mind that main titles, slogans, lead text and quotes are to be set in Rotis Semi (Serif) in order to receive an impactful statement. Headlines, subtitles and body text are to be set in Rotis Sans (Serif).

The hierarchy offers some flexibility on headline colors for print. However, on digital tools Phonak green is not recommended for headlines in white background and vice versa, due to accessibility issues. 

Always keep left alignment of the text:

In Phonak we use always left alignment of the titles and text. Exceptions can be accepted if there is no availability on some digital components on Websites and Social Media.