{"id":14714,"date":"2025-09-09T09:25:53","date_gmt":"2025-09-09T13:25:53","guid":{"rendered":"https:\/\/brand.sonova.com\/phonak\/?page_id=14714"},"modified":"2025-09-12T10:03:34","modified_gmt":"2025-09-12T14:03:34","slug":"gen-ai-best-practice-to-minimize-risks","status":"publish","type":"page","link":"https:\/\/brand.sonova.com\/phonak\/gen-ai-best-practice-to-minimize-risks\/","title":{"rendered":"Gen AI – Best practice to minimize risks"},"content":{"rendered":"\t\t
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Specific topics<\/span><\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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GenAI - best practice to minimize risks<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Guidelines of the respective Sonova brand must always be taken into account<\/strong><\/p><\/td><\/tr>

Ensure the AI-generated sound doesn\u2019t mimic or derive from copyrighted\/trademarked sounds.<\/strong><\/p>

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Use AI sound tools that provide clear, commercial-use licenses.<\/strong><\/p><\/td><\/tr>

Keep records of how the AI-generated sound was created in case of a dispute.<\/strong><\/p><\/td><\/tr>

Do not use free AI models with unclear data sources<\/strong><\/p><\/td><\/tr>

For YouTube, test sounds before publishing to avoid Content ID flags<\/strong><\/p><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Styles, sounds and voices are often already regulated in the corresponding brand guidelines. Compliance with these always has top priority.<\/p>\n<\/td>\n<\/tr>\n

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Do not use comparative prompts (e.g. \u201cSounds like “Lady Ga Ga\u201d) , \u201csimilar to Beyonc\u00e9’s …\u201d \u201ccould be sung by Bruno Mars\u201d, \u2018like the sound of “The Muse”, etc.). Listen to the sound and assess short musical phrasing of a couple of seconds can be protected. If the music sounds familiar, do not use.<\/p>\n<\/td>\n<\/tr>\n

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See the list provided for potential sources.<\/p>\n<\/td>\n<\/tr>\n

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Archive all relevant information, incl. prompt to generate the relevant sound file.<\/p>\n<\/td>\n<\/tr>\n

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Risk of unlicensed training.<\/p>\n<\/td>\n<\/tr>\n

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YouTube has a strict copyright enforcement system, primarily using Content ID, an automated tool that scans videos for copyrighted audio. If a sound does not pass Content ID, it’s an indication it’s likely copyrighted : do not use that sound anywhere.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Specific topics GenAI – best practice to minimize risks 1 2 3 4 5 6 Guidelines of the respective Sonova … Read more<\/a><\/p>\n","protected":false},"author":75,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"editor_notices":[],"footnotes":""},"folder":[],"class_list":["post-14714","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nGen AI - Best practice to minimize risks - Phonak Brand Platform<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gen AI - Best practice to minimize risks - Phonak Brand Platform\" \/>\n<meta property=\"og:description\" content=\"Specific topics GenAI – best practice to minimize risks 1 2 3 4 5 6 Guidelines of the respective Sonova ... 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