{"id":13070,"date":"2024-07-24T07:24:16","date_gmt":"2024-07-24T11:24:16","guid":{"rendered":"https:\/\/brand.sonova.com\/phonak\/?page_id=13070"},"modified":"2024-09-23T06:57:32","modified_gmt":"2024-09-23T10:57:32","slug":"ph-iconography-duplicate-5753","status":"publish","type":"page","link":"https:\/\/brand.sonova.com\/phonak\/ph-iconography-duplicate-5753\/","title":{"rendered":"Clothing"},"content":{"rendered":"\t\t
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Applications<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Branded clothing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Phonak clothing represents the brand and is worn externally. It is therefore important to design the garment in such a way that it looks professional and is worn with pleasure. In most cases, less is more. “Keep it simple”<\/p>

Simplicity: The focus is on a simple, clear design without embellishments. A minimalist approach ensures that the clothing remains timeless and stylish.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Design aspects<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Font usage
<\/b>the same typography and hierarchy rules apply as for all tools
As less font as possible: Title, small quote, product names.
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Placement of a design
<\/b>Not on the sleeves or elsewhere, where the Text is not readable.\u00a0Use the backside side (preferred option) or the front side, for any type of text.
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Logo placement
<\/b>The text must be clearly legible. This means:
– The logo must always be placed on the front on the left chest. (Size ( W: 5cm \/ H: 2.6cm)
– The white Phonak logo is used on gray and black garments.
– On the white garments, the black version of the logo.<\/p>

Font usage
<\/b>The same typography and hierarchy rules apply as for all tools.
Especially, as less test as possible: A short, catchy title, a short quote – if applicable and the product name.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Dos and don’ts<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Phonak logo on the front on the right side of the chest (from top, 5 cm \/ from left 2.6 cm). Backside can be used to place a quote.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Logo correctly placed, existing dot, simple.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"mens-grey-blank-hoodie\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Besides a correct placement, the following “shapes” can be used: Either use the whole, \u00bd or \u00bc of the dot – no intermediate size.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"hoodie\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"white\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"black\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Never put text or any other element into the green dot.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Do not over do it with the dot. It must be used only once per garment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Applications Branded clothing Phonak clothing represents the brand and is worn externally. It is therefore important to design the garment … Read more<\/a><\/p>\n","protected":false},"author":1601,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"editor_notices":[],"footnotes":""},"folder":[],"class_list":["post-13070","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nClothing - Phonak Brand Platform<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Clothing - Phonak Brand Platform\" \/>\n<meta property=\"og:description\" content=\"Applications Branded clothing Phonak clothing represents the brand and is worn externally. 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